Featured stories.
WHAT WE THINK WE’RE WAITING FOR
We spend our lives reaching for a version of happiness that always seems just ahead—believing that fulfillment exists somewhere in the future. But nothing in life is ever finished or fixed. Everything moves, evolves and eventually changes.
This piece explores the idea that there is no final arrival—only the present moment, imperfect and fleeting, asking to be lived fully.
THE MOUNTAIN IN FRONT OF YOU
We all carry something—challenges that feel larger than we are, like mountains we’re not sure we’re ready to climb. But what if the difficulty isn’t the obstacle—it’s part of the path itself?
This piece explores how we relate to challenge: how we train our minds to move through uncertainty, build resilience, and continue forward even when the outcome isn’t clear.
The Body, Reconsidered
There’s a moment when you realize the way you’ve been measuring yourself no longer works.
This piece explores what it means to start over: letting go of vanity, confronting discomfort and learning to build strength instead of chasing appearance. It’s a personal reflection on weight, identity and the shift toward something more sustainable: discipline, resilience and self-respect.
On discovering your exit strategy.
I build brands but I’m also navigating the realities that come with it.
The pressure, the uncertainty, the constant recalibration of what it means to keep going. Being human. The vulnerabilities that come around with trying to launch a dream while still being practical and pragmatic, altogether. On one end, you’re working your day job and on the other, you’re working on a dream. But what if it’s both—or everything all at once—that you’re juggling.
When I started writing Exit Strategy, I originally envisioned it as a novel for people terrified of starting their own ventures. But I wanted people to have a clear idea of creating a direction for themselves, in this new journey.
This is an ongoing guide of entrepreneurship, leadership and building under pressure—exploring the psychological, strategic and structural forces that shape founders over time. Enjoy reading the first four chapters.
Pushing for policy change.
I’m constantly thinking about how decisions at scale shape everyday life—how economic structures influence opportunity and how policy can better support the communities they’re meant to serve.
On why Canada should reward the moment a business creates its first job.
This proposal examines one of the most overlooked thresholds in the economy: the decision to hire a first employee. While small businesses drive the majority of job creation, policy rarely supports founders at the moment risk is highest.
The road to sleep and recovery.
One of my favourite topics to return to: how rest shapes how we think, feel and function.
Through Matte Equation, I’m constantly researching and experimenting strategies for better sleep.
This piece, originally published in Today's Parent, explores why sleep is often overlooked—and how rebuilding it as a daily practice can support clarity, resilience, and long-term well-being.